LinkedIn for Personal Branding Sandra Long

AMAZON #1 BESTSELLER – 2021 EDITIONMake a real impact on LinkedIn!LinkedIn for Personal Branding is truly unique because it . Strategies on how to position yourself – not just a and “how-to and ” on features . Dozens of real examples and case studies . Best practices for each profile section . Six fresh new chapters about LinkedIn content with examples and strategies . Writing prompts, ideas, and five persona examples for the About essay (summary) . Five unique approaches to the work experience section . Specific advice for job seekers, executives, employees, salespeople, freelancers, and people with a portfolio career . Ways to measure and improve your personal LinkedIn experience . Strategies to build and leverage your brand on LinkedIn . Online Reader Resource website with additional resources and linksAlso, you will learn how . Be more easily found via LinkedIn and Google . Leverage images, videos, links, and new profile sections . Optimize your profile for search and first impressions . Attract prospects and employers with your profile and content . Become a thought leader . Build social proof with recommendations and endorsements . Write an impactful headline . Use best practices for Company page and Groups opportunitiesThis book is written . Executives and future executives . Business owners and future business owners . Students and new grads . Independent professionals or consultants . Job seekersSandra Long is a LinkedIn expert, consultant, author, and speaker. Her best-selling book is LinkedIn for Personal Branding; The Ultimate Guide. Sandra presented the first-ever TEDx talk about LinkedIn in 2019. The 11-minute speech is called LinkedIn A Super Power Hiding in Plain Sight and is available on YouTube. Sandra and her company Post Road Consulting focus 100% on LinkedIn education and thought leadership.