Revenge of the Tipping Point, Overstories, Superspreaders, and the Rise of Social Engineering By Malcolm Gladwell

In Revenge of the Tipping Point, Malcolm Gladwell returns with a provocative exploration of social epidemics, twenty-five years after his groundbreaking The Tipping Point. This highly anticipated new volume delves into the complexities of contagion in our modern world, offering fresh insights into familiar topics while tackling their darker implications.

Gladwell poses intriguing questions: Why does Miami hold its unique cultural identity? What can the plight of the cheetah teach us about parenting? Why do prestigious Ivy League institutions prioritize sports? Through a series of riveting narratives, he uncovers the underpinnings of social phenomena that shape our lives, from the streets of Los Angeles, where successful bank robbers operate, to the remnants of a transformative 1970s television show.

With a focus on the alarming rise of social engineering, Gladwell examines the intertwined histories of two major crises: COVID-19 and the opioid epidemic. Each chapter is a compelling story that illustrates how tipping points operate within our society, often in ways we don’t fully comprehend.

This is Gladwell’s most personal work to date, blending his trademark storytelling with insightful social science. He urges readers to reconsider how we understand and react to the contagions that influence our lives and communities. With Revenge of the Tipping Point, it’s time to take these pivotal moments seriously and recognize their profound impact on our world. 📚❤️