We realize that it is crucial for you to know how Inspire Uplift and our partners utilize cookies and other similar technologies. These technologies are not just used for advertising purposes but also in helping Inspire Uplift function properly and understand how you use our Services. All these aspects are discussed in this policy.
In this policy, we will refer to www.InspireUplift.com as the site and the other services of Inspire Uplift, like mobile application, and payments collectively as Services. We'll refer to cookies and other similar technologies as Cookie Technologies.
- Types of Cookie Technologies
- Purposes
- Services in the Apps (SDKs)
- Consent, Contract, and Legitimate Interests in Processing
- Managing Your Cookie Technology Preferences
- Contact Us
1. Types of Cookie Technologies
Cookies
Cookies are small data files that are sent from a server to your web browser. These files are stored in your browser's cache and allow a third party to recognize your browser. There are three types of cookies:
- Session cookies are specific to a particular visit and carry information as you view different pages so you don't have to re-enter information every time you change pages or attempt to checkout. Session cookies expire and delete themselves automatically in a short period of time, like after you leave the site or when you close your web browser.
- Persistent cookies remember certain information about your preferences for viewing the site, and allow Inspire Uplift to recognize you each time you return. Persistent cookies are stored on your browser cache or mobile device until you choose to delete them, and otherwise typically delete themselves at expiration.
- Third-party cookies are placed by someone other than Inspire Uplift and may gather browsing activity across multiple websites and sessions. They are usually a type of persistent cookie and are stored until you delete them or they expire based on the time period set in each third-party cookie.
Cookies store the data about your usage, which allows Inspire Uplift to provide you a better-customized experience and improves our functionality. From your desktop or mobile browser settings, you can opt for accepting or rejecting cookies as well as ways of managing third-party cookies.
Other Technologies
In addition to cookies, there are other technologies that are used by Inspire Uplift anywhere within the mobile or web world.
- Web beacons: These are small graphics referred to as clear GIFs or web pixels that have unique identifiers that are used in understanding browsing activity. Unlike cookies that are stored on the user's hard drive, web beacons are rendered on web pages when you open a page.
- Social widgets: These are buttons or icons that are provided by third-party social media providers. These allow you to interact with these social media platforms when you use a webpage or mobile app screen. These social widgets may access your browsing data, which is shared with the third-party providers of the widgets.
- UTM codes: These are strings that can appear in a URL (Uniform Resource Locator) when a user moves from one web page or website to another, where the string can represent information about browsing, such as which advertisement, page, or publisher sent the user to the receiving website.
- Application SDKs: These are mobile application third-party software development kits embedded in the Apps. These permit the collection of information about the app, its activity, and the device the application is running on.
- Local Storage Objects: These are sets of data that can be stored on your browser by a site or app. They can be used to maintain preferences, a history of usage, or even the state or settings of a site or an app.
- Internet of Things identifiers: Like mobile identifiers, internet-connected devices such as voice-activated assistants or smart TVs may send identifiers and other data analogous to web browsers or mobile SDKs.
2. Purposes
Inspire Uplift uses cookies to recognize your logged-in state on the website or application, to understand the purchases that users show interest in, to make the services more functional, and to make your web experience, use of services more customized. Inspire Uplift uses cookies for the following:
Security and Authentication (Strictly Necessary)
Some cookies and other related technologies are critical in ensuring that the users who visit Inspire Uplift website and use other services are provided with safe and secured services. These technologies are essential in maintaining the integrity of the site, authentication, and successful transactions.
Account and User Preferences
Some technologies are used to remember your account and user preferences, such as keeping you logged in when you visit Inspire Uplift again, maintaining your choice of Inspire Uplift features, and customizing content on the basis of your usage of the site.
Social Networks
Some technologies help you interact with social networks that you are signed in while using Services, like sharing content with the social network, logging in with social networks, and all other features linked with social network use, which are allowed by their privacy policies. These may be controlled by the social networks and your preferences with them.
Social Networks may work with Inspire Uplift or you for analytics or marketing purposes, as discussed below. You may be able to manage your privacy with these social networks and their tools and widgets connected with them via your account made with these social networks. Read our Cookies & Similar Technologies Disclosure to know more about specific social media tools and widgets.
Performance and Analytics
Some technologies provide performance data on how the Services are performing. This data is utilized to improve Inspire Uplift services, for example, app site performance, speed to optimize Inspire Uplift, how the services are enhanced to improve user experience on Inspire Uplift, detecting and reporting bugs to help Inspire Uplift to improve.
In addition, Inspire Uplift may employ transient technologies, including cookies or local stored objects, for site performance, experiments, form information, and interactions with the site, and may use temporary, short-term cookies for limited-time site events such as sales and promotions.
The site utilizes Google Analytics to assess its use by the community. For some advertising features like retargeting, data from Google Analytics may be combined with Inspire Uplift's first-party data, and the third-party cookies as permitted by both Inspire Uplift and Google. The site also employs Facebook App Events SDKs for analytics in the Apps in a similar fashion, subject to your Opt-Out.
You can find more information on how Google Analytics works in this Google guide and on Facebook App Events here.
Marketing Services
Inspire Uplift partners with third-party service providers that may use various Cookie Technologies to permit us and them to learn which ads you come across and click on when you visit Inspire Uplift, use our Services or visit any affiliated site with us. These may include things such as:
- Frequency capping: It limits the number of times a user's browser or mobile device displays the same ad.
- Attribution tracking: It estimates which advertising source brought someone to Inspire Uplift or urged them to make a purchase.
- Remarketing and retargeting: It shows relevant ads to an audience based on prior shopping and browsing patterns on Inspire Uplift.
- Audience targeting: It refers to targeting advertisements to a large audience according to their known or inferred demographics.
- Cross-device recognition: It recognizes actions across multiple devices or browsers.
Some third-party service providers may provide information like demographics, cross-device information, or interested categories from multiple sources that will not identify you but ease our provision of relevant and useful advertising content to you. In some cases, all of this information may also be used for non-marketing performance analytic purposes as well.
These technologies allow a partner to recognize your computer, mobile device, or network from the cookies, IP Address, or device ID every time you visit Inspire Uplift or use any of our Services. Access to other personal information is restricted. This technology will allow us or our partners to recognize you from one or multiple devices. These third parties are obliged to follow applicable laws, self-regulatory programs, and Inspire Uplift's data protection rules wherever applicable. Inspire Uplift does not control these third parties, and they have their own privacy policies and practices to follow. Inspire Uplift adheres to the Digital Advertising Alliance's Self-Regulatory Principles for Online Behavioural Advertising.
For audience targeting, Inspire Uplift may share hashed identifiers that represent an email address or name with partners Google and/or Facebook so they can provide Inspire Uplift with the specific products and services in which the audience show interest. Google and/or Facebook will provide this information and can identify you based on their policies and agreement with their users.
Details of third-party Cookie Technologies used by Inspire Uplift, along with policies and privacy control options for these platforms, are in our Cookies & Similar Technologies Disclosures.
3. Services in the Apps (SDKs)
The Apps may include third-party application software development kits (SDKs) that provide analysis of mobile performance, bug reporting, and Application Program Interfaces (APIs) to third parties that help provide the Services for marketing and advertising purposes along with improving social media functionality.
Details of third-party SDKs used by Inspire Uplift, along with policies and privacy control options for these platforms, are in our Cookies & Similar Technologies Disclosures.
4. Consent, Contract, and Legitimate Interest in Processing
Certain Cookie Technologies make the site able to perform its required functions properly and are provided as per the agreement between you and Inspire Uplift to perform the services that you have requested. These include the functions that are necessary for the services mentioned above.
By choosing to use our Services after knowing the details of our use of Cookie Technologies in the way described in this policy, applicable jurisdictions, you agree to such use through notices and unambiguous acknowledgment of your content. For more information, read our Privacy Policy .
5. Managing Your Cookie Technology Preferences
You can control the use of certain Cookie Technologies. You can opt-out of the third-party marketing cookies and similar technologies through the privacy settings on the website. You can also manage your Inspire Uplift marketing preferences from your account settings. Information on opt-out policy and third-party privacy policies can be found in our Cookies and Similar Technologies Disclosures.
Opt-in and Opt-out for Browsers
In addition, when you use Inspire Uplift from a browser, you can change your browser's setting according to your cookie preferences. Each browser is different, but mostly these settings are spotted in the options or preferences menu. The links below provide information about cookie settings for the browsers supported by Inspire Uplift:
Opt-Out of Third-Party Networks
If you do not wish this information to be used for interest-based advertising purposes, you can use your preferences options as mentioned below. Please keep in mind that this does not stop you from getting advertisements. You will keep on receiving the generic advertisement. If you reject all the cookies in your browser settings, you will not be able to get maximum advantage of Inspire Uplift's services, as cookies are important for the site to function properly.
You can learn more about managing preferences for ads online, particularly for many third-party advertising networks, through resources made available by the Digital Advertising Alliance at https://www.aboutads.info or the Network Advertising Initiative at https://optout.networkadvertising.org or if you are located in the European Union click here.
Google Analytics Opt-Out
For Google Analytics Advertising Features, you can opt-out through Google Ads Settings, Ad Settings for mobile apps, or any other available means (for example, the NAI's consumer opt-out listed above). Google also provides a Google Analytics opt-out plug-in for the web.
Third-Party Tools
Various third parties provide plug-ins for browsers and apps that can provide you information on and limit or block third-party cookies, web beacons, and some Javascript-based technologies. Inspire Uplift can not vouch for the efficacy of a particular third-party product, but popular products that provide privacy enhancement include Ghostery and AdBlock Plus.
Both Google and Facebook provide tools to control advertising on their platforms, including advertising on and with Inspire Uplift. For more information, check your account settings on respective platforms, including Google's Privacy Policy and Ad Settings of Facebook.
Mobile and Third-Party Device Opt-out
If you access Inspire Uplift through the Apps, you may also control interest-based advertising on an IOS or Android device by going in the Settings App and choosing the "Limit Ad Tracking" option in the privacy section. This will not prevent you from seeing advertisements but will put a limit on the advertising identifiers on your device, which are used to send you personalized ads according to your interests.
For IoT devices, third-parties like voice-activated assistants or smart TVs consult with the manufacturers or service providers in order to know the opt-out mechanism for their devices and services.
6. Contact us
If you have questions about the use of Cookie Technologies at Inspire Uplift, please see the "Contact" section of Inspire Uplift's privacy policy.